A veteran in the hotel procurement industry, Imad is a founder of FEBC who led the company for more than 25 years of growth and many successful projects. His experience encompasses hotel operations, real estate finance and marketing. Imad takes a unique approach to managing procurement activities in the hospitality sector. He drives FEBC’s dynamic culture championing innovative solutions and creating sustainable procurement methodology that offer unparalleled returns. His experience in serving real-estate developers and leading hotels span five continents. Imad has built an outstanding network of suppliers, service partners, an unparalleled talent-house and a company that thrives on repeat business.